AWE Broadens Scope to Include XR Game Developers and Publishers at Premier Industry Event

The buzz around AWE USA 2025 is growing as they introduce a brand spanking new Gaming Hub program, broadening the event to encompass not just traditional XR themes but also the exhilarating world of XR game development and publishing.

For those of us in the industry, AWE USA has become a calendar highlight, essential for anyone with a vested interest in XR technology. Set in the stunning coastal city of Long Beach, CA, this year’s event runs from June 10-12. A heads-up for the budget-conscious—grab the most affordable tickets by March 13th! Plus, as a nod to our partnership with the event, we’re thrilled to offer a special 20% ticket discount exclusively for our community.

Historically, AWE USA has leaned toward the enterprise-driven side of the XR market with some nods to consumer interests. However, the upcoming event is setting its sights on a fresh frontier, turning its gaze toward consumer-centric XR game development and publishing.

The newly minted AWE Gaming Hub at AWE USA is shaping up to be a powerhouse of opportunities for XR game developers and studios. This initiative is all about connecting key players that fuel the XR gaming movement—from talented game developers and content innovators to media giants, publishers, and strategic investors. Whether you’re a seasoned XR developer aiming to elevate your craft or a newcomer ready to launch an immersive breakthrough, the Gaming Hub promises connections, resources, and unparalleled industry spotlight.

We’ve got confirmation on some thrilling XR gaming companies joining us: Another Axiom, the brain behind Gorilla Tag, Resolution Games, Mighty Coconut, and others like Sinn Studio, Kluge Interactive, Flat2VR, and LIV.

Anticipation builds with Jason Rubin—Vice President of Metaverse Experiences and a key figure in the founding of Naughty Dog—set to capture the spotlight on the main stage. The Gaming Hub will feature a dynamic lineup of content creators such as Cas & Chary, JayBratt, and more, alongside engaging sessions with publishers and investors in speed networking events and thought-provoking talks.

The Gaming Hub doesn’t stop there; it offers a robust schedule with sessions, workshops, and panel discussions tailored for game developers. Attendees will gain fresh perspectives on XR development, secure funding, explore distribution channels, and master scaling strategies. The ‘XR Games Marketing 101’ panel promises a goldmine of practical advice from five respected XR industry veterans, including insights from our very own Road to VR co-founder, Ben Lang.

Considering attending AWE USA? This is a golden opportunity—be sure not to miss securing your cost-effective tickets before March 13th, and don’t forget to use our special 20% discount.

As the Premier Media Partner of AWE USA 2025, we at Road to VR are excited to see you there!